Course curriculum
-
1
Welcome & Induction
-
Introduction from our Founder of Business Consort - Dawn McGruer
FREE PREVIEW -
Fast Track DEMO
FREE PREVIEW -
How to Navigate Your Course
FREE PREVIEW -
Business Consort - The Importance of Digital Marketing Strategy
-
Fast Track 1
-
Fast Track 2
-
Digital Marketing Skills Quiz
-
-
2
SEARCH
-
SEARCH Module Overview
-
How to Dominate Search Engines for FREE
-
What Happens When You Search Google?
-
Demystifying the Dark Art of SEO: Part 1
-
Practical Exercise: Review Online Presence
-
Google Search Console
-
Demystifying the Dark Art of SEO: Part 2
-
Practical Excercise: SEO Tools
-
Demystifying the Dark Art of SEO: Part 3
-
Demystifying the Dark Art of SEO: Part 4
-
Demystifying the Dark Art of SEO: Part 5
-
Google Best Practices: SEO
-
-
3
SOCIAL
-
SOCIAL Module Overview
-
7 Steps to Social Media Success: Part 1
-
7 Steps to Social Media Success: Part 2
-
7 Steps to Social Media Success: 3
-
7 Steps to Social Media Success: 4
-
-
4
SEND
-
SEND Module Overview
-
7 Figure Sales Funnel
-
Building Your Funnel Planner Tool
-
Practical Exercise: Planning Your Funnel
-
Structuring Your Sales Funnel
-
Building Your Funnel
-
GDPR (in my car) Tips
-
GDPR Made Easy - 12 Steps to Compliance
-
Effective Email Marketing
-
Designing Your Email
-
Practical Excercise
-
Email Campaigns: Part 1
-
Email Campaigns: Part 2
-
-
5
SUBSTANCE
-
SUBSTANCE Module Overview
-
Design Tool Tip
-
Consistent Content Tip
-
Content Management Tip
-
Content Tip
-
Make a Animated Gif Tip
-
Video Marketing Tip
-
Content Marketing: Part 1
-
Content Marketing: Part 2
-
Writing For The Web
-
Video Marketing: Part 1
-
Video Marketing: Part 2
-
Bentley iphone Advert & Behind Scenes
-
Motivational Viral Videos
-
Top 100 Viral Videos of the Year
-
Business Videos
-
Video Kit Shopping List
-
-
6
Monthly Events Schedule
-
Weekly Consort Club Activities
-
-
7
SELL
-
SELL Module Overview
-
Social Selling: Partnerships, 4R's & Engage Customers
-
-
8
SPONSOR
-
SPONSOR Module Overview
-
Online Advertising: Part 1
-
Online Advertising: Part 2
-
Facebook Advert Benchmarks
-
Online Advertising (Google Ads): Part 3
-
LinkedIn: Conversion Tracking
-
LinkedIn: Lead Gen Forms
-
Online Advertising: Part 4
-
-
9
STRATEGY
-
STRATEGY Module Overview
-
Digital Strategy & Planning
-
-
10
SCORE
-
SCORE Module Overview
-
Digital Metrics & Analytics
-
-
11
90 Day Digital Plan
-
90 Day Plan
-
-
12
Monthly Masterclasses (Replays)
-
Social Media Growth Masterclass: Grow Groups, Audiences & Turn Your Network into Paying Customers
-
LinkedIn Masterclass - Turning Connections into Clients
-
Instagram Masterclass
-
Facebook Ads Strategy Masterclass
-
Facebook Ads Masterclass Checklist
-
30-Day Success Plan Masterclass
-
30-Day Masterclass Slides & Templates PDF
-
-
13
Resources & Guides
-
Dawn's BEST Content Planning Resources
-
Craft Your Digital Business Model Worksheet
-
Create Your First Digital Asset
-
Create a Landing Page that Converts
-
Harness the Power of Video
-
Monetise Your Content
-
-
14
Help & Support
-
Looking for some help to drive your business or career forward?
-
Special Offer
JOIN FOR A £1!
-
Get started now
£1.20 first payment, £56.40 / month onwards
JOIN NOW for £1 + VAT (£29 + VAT thereafter)
-
Get started now
£596.40
Annual £497