Course curriculum
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1
Welcome & Induction
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Introduction from our Founder of Business Consort - Dawn McGruer
FREE PREVIEW -
Fast Track DEMO
FREE PREVIEW -
How to Navigate Your Course
FREE PREVIEW -
Business Consort - The Importance of Digital Marketing Strategy
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Fast Track 1
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Fast Track 2
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Digital Marketing Skills Quiz
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2
SEARCH
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SEARCH Module Overview
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How to Dominate Search Engines for FREE
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What Happens When You Search Google?
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Demystifying the Dark Art of SEO: Part 1
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Practical Exercise: Review Online Presence
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Google Search Console
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Demystifying the Dark Art of SEO: Part 2
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Practical Excercise: SEO Tools
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Demystifying the Dark Art of SEO: Part 3
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Demystifying the Dark Art of SEO: Part 4
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Demystifying the Dark Art of SEO: Part 5
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Google Best Practices: SEO
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3
SOCIAL
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SOCIAL Module Overview
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7 Steps to Social Media Success: Part 1
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7 Steps to Social Media Success: Part 2
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7 Steps to Social Media Success: 3
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7 Steps to Social Media Success: 4
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4
SEND
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SEND Module Overview
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7 Figure Sales Funnel
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Building Your Funnel Planner Tool
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Practical Exercise: Planning Your Funnel
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Structuring Your Sales Funnel
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Building Your Funnel
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GDPR (in my car) Tips
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GDPR Made Easy - 12 Steps to Compliance
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Effective Email Marketing
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Designing Your Email
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Practical Excercise
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Email Campaigns: Part 1
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Email Campaigns: Part 2
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5
SUBSTANCE
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SUBSTANCE Module Overview
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Design Tool Tip
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Consistent Content Tip
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Content Management Tip
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Content Tip
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Make a Animated Gif Tip
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Video Marketing Tip
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Content Marketing: Part 1
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Content Marketing: Part 2
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Writing For The Web
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Video Marketing: Part 1
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Video Marketing: Part 2
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Bentley iphone Advert & Behind Scenes
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Motivational Viral Videos
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Top 100 Viral Videos of the Year
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Business Videos
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Video Kit Shopping List
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6
SELL
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SELL Module Overview
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Social Selling: Partnerships, 4R's & Engage Customers
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7
SPONSOR
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SPONSOR Module Overview
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Online Advertising: Part 1
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Online Advertising: Part 2
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Facebook Advert Benchmarks
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Online Advertising (Google Ads): Part 3
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LinkedIn: Conversion Tracking
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LinkedIn: Lead Gen Forms
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Online Advertising: Part 4
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8
STRATEGY
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STRATEGY Module Overview
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Digital Strategy & Planning
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9
SCORE
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SCORE Module Overview
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Digital Metrics & Analytics
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10
90 Day Digital Plan
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90 Day Plan
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11
Help & Support
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Looking for some help to drive your business or career forward?
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12
Monthly Masterclasses (Replays)
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Social Media Growth Masterclass: Grow Groups, Audiences & Turn Your Network into Paying Customers
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Special Offer
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